Automakers Hoping To Attract Buyers With Price Cuts

New car sales are beginning to rise, but they are no where near pre-2008 levels. In order to attract as many of the potential buyers that are reentering the new car market as possible, many automakers are maintaining price lines, while others are cutting MSRP.

A few of these vehicles are adding tech and safety features while cutting prices. The Volkswagen Passat is priced $6,930 less than the 2010 model, with the base model selling for $20,765. Mercedes dropped the price of its CLS500 by $2,700 and the CLS63 AMG is now $4,150 cheaper. A Jeep Grand Cherokee Laredo is $3,220 under last year’s MSRP. The Toyota Camry shave up to $2,000 of off its price tag and , not to be left out, the Lincoln MKT is priced $3,005 under last years mark.

It is nice to see the average MSRP go down, but the trend is not sustainable. Soon automakers will be scrambling for profits and prices will rise as dramatically as buyers will tolerate. 

The two most popular vehicles from this list are probably the VW Passat and Toyota Camry. 

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